New lesson plan: Advertisement

Ece Bektaş

Advertisement - Intermediate level

Advertisement
Intermediate level

Description

This is a productive skills lesson focused on speaking. The students will be exposed on some vocabulary relevant to the context of advertisement. After that, they will prepare and use the online application Padlet to record and present their advertisements.

Materials

No materials added to this plan yet.

Main Aims

To provide fluency in the context of advertisement

Subsidiary Aims

To provide vocabulary review in the context of advertisement

Procedure (33-45 minutes)

Warmer/Lead-in (3-5 minutes) • To set lesson context and engage students

- Have projection ready - Show some ad posters ask them what they are - Ask ss what sorts of things do they like to shop for? - Have WCFB

Exposure (5-7 minutes) • To provide a model of production expected in the following task through watching/listening

- Ask ss to think about the answers of the following questinons: 1. What is the ad for? 2. Is the ad effective? How? 3. Does it make you want to buy this product? - Show the example advertisement on youtube - Have WCFB

Useful Language (2-3 minutes) • To highlight and clarify useful language for coming productive tasks

- Project the target vocabulary matching exercise on WB - Have ss come and match them on the WB - Give ss WCFB

Productive Task (15-20 minutes) • To provide an opportunity to practice target productive skills

- Send ss the link to the Padlet page (that has pictures of futuristic products) - Have them look at the picture of the products on their laptops - Divide ss into six groups of three students and have them choose one product to create an advertisement. - Infom them that, after they record their advertisement video on Padlet, we are going to watch it as WC. - Tell ss that they all have to participate and their speech has to be at least 1 - 1.5 minutes - Monitor and help if needed

Feedback and Error Correction (8-10 minutes) • To provide feedback on students' production and use of language

- Play the videos as WC and give feedback to the ss - After each ad is seen, pause and have student feedback. Then give your own comments and suggestions.