Advertising
Intermediate level
Description
Main Aims
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To provide practice of vocabulary in the context of advertising.
Subsidiary Aims
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To provide fluency and accuracy speaking practice in a discussion in the context of advertising.
Procedure (34-46 minutes)
Teacher will show students two pictures for Nike & Addidas which have their logo and slogan. Teacher will elicit the words logo and slogan from the students. Teacher will differentiate between slogan and catchy.
2b) Work with your partner to discuss the following: 1. Which opinion do you agree with the most? 2. Which opinion mentions an advert for a soft drink? 3. Which opinion(s) might these ideas for adverts illustrate? a. a fast car chase with lots of action. b. an advert with a clever use of few words. C. an advert set on a beautiful island.
3. Find adjectives in the first two texts in exercise 2a which mean the following: Unit: 5.1 Page: 49
Match the words connected to with advertising with their meanings. Unit: 5.1 Page: 49
5a) Choose the correct answer. Unit: 5.1 page: 49.
Teacher will go over pronunciation if he notices some mistakes from the students during the class.